Join Lime Advertising Inc. as our new Social Media Manager!

Are you passionate about leveraging social media to tell compelling brand stories? Lime Advertising Inc. is seeking a dynamic Social Media Manager to join our team. As an SMM, you'll spearhead the creation and execution of innovative campaign strategies while managing the daily presence of our clients' brands across various social platforms.

About Us:

Lime Advertising Inc., established in the early 2000s, is a leader in the marketing industry. We thrive on overcoming marketing challenges while fostering a collaborative and enjoyable work environment. Our team is driven by excellence, constantly seeking new avenues for creative problem-solving.

Responsibilities:

- Manage multiple brands, including franchise-based clients with up to 30 entities under one umbrella.

- Collaborate with Account Management and Digital Marketing teams to develop integrated social media strategies aligned with overall marketing objectives.

- Craft engaging content tailored to specific platforms and target audiences.

- Proactively engage with audiences to identify and capitalize on customer service opportunities.

- Develop and execute social media calendars and workflows.

- Analyze and report on social media performance, identifying areas for improvement and growth opportunities.

- Collaborate with the Art Direction team to produce visually captivating content consistent with client branding.

- Oversee the design elements of social media accounts to ensure alignment with brand identity.

- Collaborate with copywriters on blog content, from research to execution.

- Propose and implement innovative features to enhance brand visibility, such as promotions and contests.

- Stay abreast of emerging technologies and trends in social media and design tools.

Qualifications:

Bachelor's degree or College Diploma.
Minimum 2 years Advertising Agency Experience

Skills & Experience:

- Minimum 2 years of social media management experience, supported by demonstrable case studies.

- Proficiency across various social platforms, including but not limited to Meta, LinkedIn, Twitter, Instagram, and Pinterest.

- Highly Skilled using Canva

- Familiarity with social media management and analytics tools (e.g., SEMRush, Hootsuite, Sprout Social, Google Analytics).

- In-depth understanding of user-generated content management, content marketing, and reputation management.

- Excellent written and verbal communication skills.

- Strong organizational abilities, with the capacity to manage multiple clients and shifting priorities.

- Proficiency in strategic content creation and copywriting.

- Ability to work both independently and collaboratively in a team environment.

- Knowledge of Paid Social, SEM & SEO, and their interplay in digital marketing strategies.

If you're a proactive, creative thinker with expertise and training in social media, join our team and help shape the digital landscape for our diverse portfolio of clients!

The position is an on-site job, all applicants must live in the GTA and be willing to commute to our offices at 2275 Lake Shore Blvd. West, Suite 405, Toronto, ON M8V 3Y3.

Lime Advertising Inc.

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Social Media Manager